Looking for a new content solution to fuel your B2B e-commerce platform? Great idea, because developments within B2B go quicker and quicker.
Some examples, the business buyer expects a modern seamless consumer experience and delivering your products to end users becomes more important for many business models. This requires more flexibility and scalability of your content management system. But what does a modern solution look like?
Incentro and Storyblok have a lot of experience when it comes to building futureproof B2B e-commerce environments and like to help you out as well with this whitepaper. A lot of B2B organizations, at its foundation, struggle with the creation, management and distribution of content. We explain how a modern e-commerce CMS helps you with:
- Personalized omnichannel experiences
- Responding swiftly to changes in the market
- SEO and a fast user experience
- Cost reduction
What else are you going to learn?
- Role of content management within e-commerce
- Details of an ideal e-commerce CMS
- Options; all-in-one suite or a best-of-breed solution
- The right time to make the switch (evaluation guide)
- First steps to take during a headless migration
We’ll conclude with a useful infographic that maps the differences between a traditional and a headless CMS. In short; a full comprehensive guide for the marketing specialist that wants to take their B2B e-commerce experience to the next level.